Posts Tagged ‘Web Design’

USP Launches New Nik Kershaw Website!

Saturday, January 23rd, 2010 by admin

We are delighted to announce the launch of the brand new website for prolific singer songwriter & producer Nik Kershaw. Nik’s most noteable hits include “Wouldn’t It Be Good”, “I Won’t Let The Sun Go Down on Me” and “The Riddle”, not to mention writing credits including “The One & Only” which was performed by Chesney Hawkes. (more…)

USP Launches 2 new websites

Friday, September 18th, 2009 by admin

We are pleased to announce the launch of 2 new websites this month.

Firstly, AcroIso is a company providing equipment to the solar heating industry. We worked with the client to provide a new logo and corporate image which we incorporated into the design of their website.

The second, a new company called Extreme Cases came to us with a logo and asked us to build a site to showcase the company and their exciting new product. We rose to the occasion with a stunning bespoke design.

We wish both companies the best of luck with their new websites!

Planning Your Website

Thursday, August 27th, 2009 by admin

One of the biggest mistakes made before a new website even hits the web, is in the planning and content writing.

It’s vital that when planning your website, that you identify who your site is targeted at.

Many businesses utilise terms and jargon that are very specific to their industry. If you are selling a specialist product or service to companies or individuals who may not be very knowledgeable about what you do or sell, its essential to ensure that your website does not baffle people with jargon they won’t understand. Try to present your content in a simple to follow manner, while ensuring you don’t patronise your potential customer.

If you do need to use jargon, always try to provide a very obvious link to a glossary, hyperlinking the first instance of such words to the glossary.

Also, think about what someone looking for information about your product may want to see. A common mistake is to publish pages and pages of technical information or data, which to web users is very offputting, as they simply will not read it.  The key to a successful website is identifying key unique selling points, or features and benefits, along with a link that encourages the visitor to enquire further or contact you.

In short, keep it brief and to the point. If you must provide detailed information, make it downloadable in the form of a PDF. This way the user can download, print and read at their leisure offline.

FAQ’s can be a helpful way to educate your visitor, but be careful not to include so much detail that it will enable your potential prospect to make the decision not to enquire further. Always leave them wanting to know more!

When you believe you have completed writing your content, why not get a few friends who may not be familiar with your business to proof read it. This is a particularly useful way to obtain feedback before the content is published.

Web Design Hampshire–Join The 21st Century

Tuesday, June 2nd, 2009 by admin

Even the smallest business can benefit from good web design.

Hampshire companies don’t have to be turning over millions of pounds before they need a website. Today, a website is a key part of your marketing plan, no matter how big or small your company is. Indeed, for some companies, it’s worth investing the bulk of your marketing budget on a website rather than concentrating on some of the more traditional ways of getting new business.

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Web Design Weymouth–Taking Weymouth Businesses Online

Tuesday, June 2nd, 2009 by admin

Web design Weymouth – As the online market goes from strength-to-strength in defiance of the global downturn, more and more companies are taking their business online. If you’re a business based in Weymouth looking to capitalise on the strength of the web, locally based USP Web Solutions can help.

USP Web Solutions – the first choice for web design in Weymouth

If you’re a Weymouth-based company, we can help you maximise your potential by taking your business online and opening up a whole world of new opportunities. Whether you want an e-commerce site to sell products and services directly online, or just a general website that tells potential customers exactly who you are and what you do, we can build a website that delivers.

SEO and Web design Weymouth – optimise for success

Not only can we build you a stunning, user-friendly site designed to flawlessly convert visitors into paying customers, we can also optimise it so that it’s found by the right people – the people who are looking for the products and/or services you sell! Search Engine Optimisation (SEO) pushes your website right under the nose of your target audience by helping it to appear high up on search engine results pages for searches relevant to your business. SEO also lets us examine the traffic that’s coming to your site in detail through the use of sophisticated web analytics tools, helping us to learn about how your users behave and what makes them click – as well as what drives them away. By studying your user behaviour in this way, we can create and steer an ongoing, cost-effective strategy which will maximise your return on investment (ROI).

Want to run and update your site yourself? No problem

As well as offering Weymouth businesses cost-effective web design services, we can also develop your site to enable you to take control and run it without the need for any specialist skills or training. A Content Management System (CMS) wraps all of the technical side of maintaining your website up in an easy-to-use console, allowing you to update, edit or remove content and images from your site in just a few simple clicks. By including our recommended Content Management System (Joomla) as part of your web design, you can have total control of your site and update it as and when you want.

Web design Weymouth – get in touch today

At USP Web Solutions, we design, build and optimise great websites. Whether you want an e-commerce site to sell your products online, or one that tells your audience who you are and what you do, we can build the site that’s right for you. To get the ball rolling, call us today on 0844 8003032 or request a quote on our website.

Web Design Isle of Wight-Taking IOW Businesses to Their Markets

Monday, June 1st, 2009 by admin

Web design Isle of Wight  – the Isle of Wight is home to a diverse range of manufacturers, producers, and services, and if you run a business on the IOW, there’s no better way to shout to your target market than with a well designed, well optimised website.

Web design Isle of Wight – putting IOW businesses on the map

The Isle of Wight has a burgeoning economy based around key sectors such as manufacturing, agriculture, and tourism, and despite being on an island, there’s no need for any IOW businesses to feel stranded. Regardless of which industry you operate in, a professionally designed and optimised website can take your business to the global marketplace.

What a professionally designed website can do for your business

A stylish and well designed website can not only make for a flawless user experience for your existing customers and reinforce your reputation and brand, it can also help grow your business too – even if you don’t sell products or services directly online. How? Well, a good website not only boasts great aesthetics and usability, it also draws in potential new business through the use of clever tactics to increase its visibility in relevant search engine searches.  This is known as Search Engine Optimisation (SEO), and when done properly as part of an ongoing strategy it can be incredibly effective at driving your website to the top of the search engine results pages in searches relevant to the nature of your business.

Cost-effective SEO and web design Isle of Wight

A quality web design company can save you money in the long-term by enabling you to run and manage your own website without you having to do any specialist training. By having a Content Management System (CMS) built into your website, you get access to an easy-to-use interface that allows you to edit, upload and remove content and images from your site in just a few clicks. Content Management Systems are designed to handle all of the technical processes and wrap them up in a simple user-friendly console – saving you the cost of paying a web professional to update your site for you, and dramatically speeding up the process of making content changes.

Need a new website or a redesign of your existing site?

At USP Web Solutions, we design and build great websites. Whether you want an e-commerce site to sell your products online, or one that simply tells your audience who you are and what you do, we can help. To find out more, call us today on 0844 8003032 or request a quote on our website.